Updated: Dec 26, 2019
Personal Branding is YOU, lets think about it for a second, its the reputation that you leave behind, its what people say about you when your in and out of the room, its that first thought of you when needing a service or products, its the recollection and referral of someone to a friend in need of your services or products its the memory of you and the impression you have on your audience, clients and others. It is exactly that, You become your Personal Brand.
Who needs a Personal Brand?
Most people think Personal Branding is ONLY for Richard Branson, George Clooney and Kim Kardashian. Well my friends, this is not the case. The people who need to create a Personal Brand the most are the Entrepreneurs, Public Figures, Business Owners, CEO's, Regional Manager, National Managers, Actors, Celebrities and well literally anybody. IF YOU ASPIRE TO GREATNESS you can bet your bottom dollar that YOU NEED A PERSONAL BRAND.
The harsh truth in this situation is, you don't have to create a personal brand but, be sure of it, people will still talk about you or YOU CAN create a Personal Brand and direct what people are saying and how they perceive you. I know which one is most valuable to me and my business so I know which one is going to be most valuable to you!
Don't over complicate your brand.
Here’s how to do it:
Keep it simple
Be Authentically you
Show your highlight reel and bloopers reel - show your real!
Genuinely connect when people react to your content - we don't have our phone voice on 100% so neither should we when we are creating a Personal Brand.
Give value no matter what field you are in. ADD VALUE to create a valuable brand!